HPE signs new storage deal with MediaHub

Hewlett Packard Enterprise (HPE) recently announced that MediaHub, an Australian leader in broadcast services, has selected the HPE Apollo and Scality object storage solution to power its new Storage-as-a-Service.
HPE HPC as a serviceMediaHub, founded in 2009, is responsible for the live broadcast of more than 400 TV channels and 90 radio stations. It works with the country’s biggest broadcasters, including Sky and ABC.

In June, IDC report said HPE is the third largest enterprise storage systems supplier with 9.4 percent of revenue.

Global market revenue for enterprise external OEM storage systems grew 1.7 percent year over year to $6.7 billion during the first quarter of 2021. Total external OEM storage capacity shipped was up 16.3 percent year over year to 19.9 exabytes during the quarter.

HPE will be supporting ArkHub, MediaHub’s low-cost data storage service, providing customers with storage and access to their archives, without additional ingress, egress and retrieval fees. This enables MediaHub’s customers to create, store, retrieve and broadcast high-quality content to viewers, ahead of their competition.

“Cloud providers do a great job of selling storage, but there can be high fees for egress,” said Alan Sweeney, MediaHub CEO. “We wanted to create a new model with HPE.”

ArkHub is built on the high storage density of HPE Apollo 4510, in tandem with Scality RING scalable object storage to create dense, stretch object storage across three locations.

“Scality enabled us to stretch across our own data and two co-locations,” said Scott Jolly, MediaHub’s Head of Operations. “This, plus the density of HPE Apollo, allowed us to address fourteen-nines durability and data retrieval times.”

MediaHub is a long-time user of HPE servers and storage.

HPE collaborated with partner Orro Group on the MediaHub solution, helping the broadcast services provider on its journey to expand its services to customers.

“The HPE Apollo 4000 Systems with Scality RING delivers customers the scalability needed as their data continues to grow,” said Chris Weber, HPE Enterprise and Public Sector Director.