Epson displaces HP as Inkjet HCP market leader in Q1

India HCP market in 2017 Q1Epson overtook HP as the leader in the Indian Inkjet HCP market in unit share for the first time ever after posting a 26.5 percent growth in Q1 2017.

Epson captured 42.9 percent of the market while HP had 39.4 percent.

The top 3 Inkjet HCP vendors posted double-digit growth. HP posted 11 percent and Canon achieved 13.6 percent growth.

Laser HCP (Printer – Based) market

Laser printer market fell 10.2 percent in Q1 2017. Canon achieved 12.6 percent growth.

HP continues to be the market leader in laser HCP with 54.8 percent share, followed by Canon and Samsung at the second and third position respectively.

Laser HCP (Copier – Based) market

Copier market grew 45.9 percent q-o-q after a soft Q4 2016 with demonetization affecting the jobbers segment and low government spending.

Kyocera shot up to the No.1 spot with a market share of 26.8 percent with a y-o-y growth of 22.8 percent.

HCP market in India registered a 0.5 percent year-on-year growth for the first time in six quarters after unit shipment reached 799,164 in 2017 Q1, said IDC.

The printer market bounced back in 2017 Q1 with the inkjet market leading the way with 15.4 percent growth.

Over the past 12 months, Indian HCP market witnessed a significant technology shift, with customers showing an ever-increasing inclination towards ink tank printers over entry level laser printers. The main reason behind this shift is the low cost of printing and in-box high page yield ink bottles available in the market.

Ink Tank Printers constitute the lion’s share in the Inkjet market which contributed to Epson’s capturing no.1 position in the category.

“Demand from SMEs in smaller cities/towns and home consumers continued to be the driving force behind growth of Ink Tank Printers shipments in 2017Q1.” Said Abhishek Mukherjee, senior market analyst, IDC India.

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