Springbot raises $14 mn

Springbot, a marketing automation and attribution platform for online retailers, has raised $14 million in financing led by Sterling National Bank.
Online shopping trendsSpringbot, which closed an acquisition of Content Management System (CMS) provider Matcha in December 2020, is poised for organic growth as well as the addition of deeper platform capabilities that are purpose-built for eCommerce.

Springbot has had many significant growth milestones including achieving 45 percent annual revenue growth since the beginning of the 2020 pandemic, acquiring Matcha this past December and being named to the Inc. 5000 List for the third year in a row, said Brooks Robinson, co-founder and CEO.