PLACE, a technology platform for the real estate industry, has raised a $100 million in a Series A round, led by Goldman Sachs with participation from 3L Capital.
PLACE will use the funding to support the expansion of products and services, accelerate the onboarding of real estate teams, and support investment in technology.
PLACE’s software solutions and business services include administrative support, marketing and branding, lead generation, accounting, legal, Human Resources, back-office infrastructure, and training for all positions.
PLACE partners with agents and teams from a variety of brokerage brands operating in over 100 markets across the US and Canada.