Leading codeless AI infrastructure firm, Pixis, has secured $85 million in its series C1 funding round, bringing the total capital raised to $209 million.
The VC funding round was spearheaded by Touring Capital and witnessed participation from both new and existing investors, including Grupo Carso, General Atlantic, Celesta Capital, and Chiratae Ventures. This substantial injection of capital is earmarked for strengthening Pixis’ AI capabilities, accelerating its global expansion, investing in research and development to refine and launch a generative AI-powered creative studio, and forging strategic product and business partnerships.
Pixis specializes in creating accessible AI technology for growth marketing and boasts an extensive product suite encompassing targeting, in-flight performance optimization, and generative AI functionalities. Since its inception, Pixis has demonstrated remarkable growth, attracting over 200 global brands, including prominent names such as DHL, Carsome, JOE & THE JUICE, Kavak, and HDFC Bank.
Creative Studio Innovation
Pixis recently unveiled its creative studio, featuring groundbreaking AI capabilities that empower brands to instantly generate photorealistic creative assets, including 3D images and videos, using simple text prompts. This creative studio seamlessly integrates with Pixis’ marketing campaign optimization capabilities, infusing contextual campaign data into the creative asset generation process.
Expansive Growth and Roadmap
Shubham A. Mishra, Co-founder and CEO of Pixis, remarked, “With this capital raised, we will continue to concentrate on strategic channel partnerships with renewed vigor, and invest heavily in our R&D efforts.”
In addition to the funding round success, Pixis achieved a significant milestone by building 200 AI models for its AI infrastructure. The company also beta-tested its generative AI-powered creative studio and introduced game-changing cross-platform growth marketing products to the market. Furthermore, Pixis commenced live deployments of its AI-powered solutions for B2B companies, positioning itself as a driving force in the AI-powered marketing landscape.
