Pipe17, the connected infrastructure company for e-commerce, has raised $8 million led by GLP Capital Partners.
Participating investors include current and former C-suite leaders of e-commerce pioneers such as AllBirds, Amazon, Shopify and others.
Pipe17 provides a service that connects merchant e-commerce businesses with an expanding set of e-commerce platforms, marketplaces, fulfillment centers, financial systems, and SaaS applications to form end-to-end automated operations.
Pipe17 works in conjunction with merchant’s existing systems, including ERPs like NetSuite, to provide control and visibility at every step of the fulfillment cycle, manage order and inventory flows and easily add and make changes to vendor services. Pipe17’s no-code approach is fast and easy to set up and requires no administration.
Pipe17 is working with companies such as Death Wish Coffee, Tivic Health, GoChirp, and St Frank to automate their operations.