Data Intelligence Firm Tracer Secures $18.1 mn in VC Funding

Tracer, the pioneering force in the realm of data intelligence, announced the triumphant conclusion of an oversubscribed Series A funding round, with a remarkable infusion of $18.1 million.
Dollar spending on technologyThis pivotal milestone was made possible through a collaborative effort led by esteemed investors NewRoad Capital Partners, Progress Ventures, and BDMI, a division of Bertelsmann Investments, the corporate venture arm of Bertelsmann. Notably, S4S Ventures and Arbour Way Investors also participated fervently in the funding series.

Tracer has charted an illustrious journey, solidifying its stature with an impressive clientele that includes industry titans such as Sanofi, Conde Nast, Papa Johns, Headspace, Media.Monks, and January Digital. The platform’s prowess in harnessing data intelligence resonates with these high-profile clients, enabling them to unlock insights and forge innovative pathways in their respective sectors.