Contentsquare, an experience analytics supplier, announced $190 million in Series D funding round led by BlackRock’s Private Equity Partners team.
Most of the existing investors Bpifrance, Eurazeo Growth, Canaan, GPE Hermes, Highland Europe, H14 and KKR, have also participated in this round. Sapiance Capital is providing credit to the company.
Contentsquare, which was founded in 2012, has raised $310 million to date.
This new capital will help Contentsquare to continue to invest heavily in innovation, including AI- based and predictive analytics, and expand its business across the Americas, Europe, Asia and Middle East.
“This investment during these uncertain times is a proof of the fantastic job our teams have done,” said Jonathan Cherki, founder and CEO of Contentsquare.
The Contentsquare platform analyzes customer behavior through billions of anonymous web, mobile and app interactions, in full respect of data privacy laws such as EU GDPR and California CCPA, and transforms this knowledge into intelligent recommendations that increase revenue, engagement and growth.
This Contentsquare platform is trusted by more than 700 enterprise customers including 30 percent of the Global Fortune 100 and industry powerhouses such as American Express, Best Buy, Dell, Ikea, LVMH, T-Mobile, Salesforce, Sephora and Toyota.
Contentsquare now analyzes 10 trillion consumer interactions including $1.4 billion of eCommerce sales per day.
Contentsquare doubled its staff in the last twelve months, growing the staff from 300 to over 600, and investing heavily in its employee skills, culture and benefits.