WPP, a British advertising group, announced the deal to acquire Obviously, a New York-based social influencer marketing agency, in order to expand its business...
Worldwide revenue for small and midmarket business (SMB) marketing campaign management (MCM) software is expected to grow from $8.5 billion in 2021 to $14.9...
Digitization has transformed every sector of the economy, including education. Institutions are now using digital marketing education to teach and engage undergraduates. And yes,...
Today, everything is becoming digital, from basic communication to day-to-day activities. This makes it so crucial for businesses to establish a presence in the...
Marketing budgets have increased to 9.5 percent of total company revenue in 2022 vs 6.4 percent in 2021, according to Gartner report.
While marketing budgets...