Salesforce Lightning offers 41% hike in productivity, 23% faster in deal closure

CRM company Salesforce said brands — T-Mobile, Seagate, Penske Logistics, Dot Foods, JLL, Aspect Software and Brooksource — use Lightning to close deals up to 23 percent faster and boost productivity by up to 41 percent.
Lightning Boost advisory services, available today, help customers accelerate their Lightning transition and unlock business value faster.

San Francisco-based Salesforce said Lightning Boost, an advisory engagement delivered by Salesforce Success Cloud, is available today to guide customers through their transition to Lightning and realize the benefits of the platform faster.

Lightning redefines the user experience for CRM, offering more productivity tools and access to Einstein artificial intelligence.

“Lightning is a faster, simpler and smarter CRM with more than 850 features all focused on increasing productivity,” said Jamie Domenici, global VP of Customer Adoption and Marketing for Success Cloud at Salesforce.

T-Mobile moved to Lightning to create a simplified sales process and more intuitive user experience, increasing Salesforce adoption among its sales team and empowering them to reach their goals. T-Mobile worked with Success Cloud experts and Bluewolf through the transition, resulting in streamlined quoting and renewals processes.

Penske Logistics transitioned to Lightning to maximize the value of its Salesforce investment with a more intuitive user interface, flexible page layouts and kanban views that provide key information at a glance.

Penske worked with Success Cloud experts on the transition to Lightning, and has seen a 12 percent increase in sales activities logged, and its sales teams have increased mobile adoption by 41 percent.

Aspect Software moved to Lightning with guidance from Success Cloud experts and started seeing results within two months, achieving an ROI of 636 percent. With Lightning, Aspect standardized and automated its sales process and bookings, and used Lightning’s guided selling experience to increase sales productivity and close rates.

Aspect Software improved renewal operations by ensuring customer account details are updated and available instantly to service reps, and reduced time to resolution for IT cases by 83 percent.

Dot Foods is in the process of transitioning to Lightning to reduce clicks for its sales teams and help them be more productive in the office and on the road.

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