Online and mobile travel service provider Priceline.com selected Datameer’s self-service big data analytics solution to transform its business.
Datameer noted that limitations of traditional technology approaches forced priceline.com to choose new solution.
“Timely decisions are a key component to our business, and with an exponential growth in data volumes challenging our legacy tools in providing our analysts with a way to utilize our big data assets,” said Mike Diliberto, CIO of priceline.com.
Datameer said priceline.com can now rapidly derive insights from its massive data lake that combines Web traffic, CRM, and e-commerce data.
For priceline.com, this is an opportunity to reduce complexity with Datameer’s solution for self-service data integration, preparation, analytics and visualization.
Because Datameer makes it easy for business analysts to work directly with any data, regardless of its size, type, or source, priceline.com can now rapidly derive insights from its massive data lake that combines Web traffic, CRM, and e-commerce data.
