Dealer Inspire (DI), a supplier of digital marketing solutions to the automotive industry, announced a new OEM agreement with American Honda Motor.
Dealer Inspire, a Cars.com Inc. company, will become a website and technology platform provider for Honda’s 997 U.S.-based dealerships. The company is already an approved digital advertising provider for Honda and works with approximately 220 Honda dealers across the country.
Dealer Inspire customers receive additional benefits as part of Cars.com, which includes Cars.com, Dealer Inspire and DealerRater. The company leverages integrated technologies across brands to drive Cars.com’s 25 million in-market monthly car shoppers to dealers’ digital and physical storefronts.