German energy company MVV Energie taps SAP CRM

SAP HANA India

German energy company MVV Energie has tapped SAP CRM powered by SAP HANA application to go live with the quotation and order management capabilities.

SAP CRM powered by SAP HANA enables MVV Energie to gain improved support for its sales process for its business customers.

MVV Energie, which has more than 5,200 employees, aims to simplify its process for quotation and contract management and optimize its operations.

The objective of the deployment of SAP CRM powered by SAP HANA was to reduce heterogeneity in the IT landscape and manual data interface and activities. It aims to build up integrated workflows in business sales processes, and create a centralized database for all customer-related data within MVV Energie for analytical matters.

The initial implementation project focused on MVV Energie’s marketing processes. Approximately 150 users can now support sales process for MVV Energie’s business customers.

SAP CRM software serves as integration platform and central database for MVV Energie’s business customers. It is the central application for key account managers and sales representatives.

The company has optimized CRM capabilities for quotation and order management for MVV Energie. MVV Energie is also benefitting from the fastest analytical processes.

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