Fully Promoted (FP) has selected Keap as the sales and marketing automation vendor for its more than 300 franchisees worldwide.
Keap’s customer relationship management (CRM), email and text marketing, and reporting solutions will enable FP and the small business entrepreneurs running their franchises to work efficiently by reducing the time to onboard new locations while improving visibility of marketing results.
Keap integrates core acquisition and sales tools with an easy-to-use interface that allows franchisors to unify all their affiliates on a single platform, reduce onboarding time for new franchisees by up to 40 percent, roll out sales and marketing campaigns company-wide and standardize results reporting.
FP will use Keap to ensure onboarding by sharing campaigns along with customizable templates. Keap enables FP’s corporate marketing team to design, distribute and publish content and automated email and text follow-up sequences across the entire network.
Keap arms FP franchisees with a robust sales and marketing automation solution built specifically for small business. Franchisees can organize lead and client data in one place, enabling them to intelligently segment their audiences, create targeted marketing for their promotional products, and automate follow-up based on prospect and customer behavior to boost sales.
By using Keap to improve the effectiveness of their nurture messaging, these entrepreneurs and their dedicated teams can convert more business contacts into sales opportunities, moving prospects more efficiently through the funnel.