Atomberg Technologies, a manufacturer of smart and energy-efficient consumer durable home appliances in India, has taken a significant step toward redefining customer experiences in the home appliances sector.
The company has announced its strategic partnership with Salesforce, the global leader in Customer Relationship Management (CRM) solutions. This alliance is poised to usher in a new era of personalized and connected experiences, aimed at driving customer excellence and loyalty.
Leveraging Salesforce’s cutting-edge Field Service capabilities, Atomberg aims to enhance on-site services, enabling its frontline workers to establish trusted support in the field. This integration with backend operations will lead to improved customer service, increased operational efficiency, and seamless task scheduling. The result will be higher productivity, accelerated collaboration, and a relentless focus on high-value activities, ultimately allowing Atomberg to provide delightful and consistent customer experiences.
Atomberg Technologies has a wide-ranging presence, with over 350 service centers spread across multiple cities in India. Atomberg’s product portfolio includes an array of smart and energy-efficient home appliances, such as fans, mixer grinders, and smart locks.
Arindam Paul, Chief Business Officer at Atomberg, expressed the company’s commitment to leveraging technology for transforming the way customers interact with their homes and the appliances within them.
“By harnessing the power of Salesforce CRM, we can create a 360-degree view of customers and enhance and deliver seamless and personalized customer experiences,” Arindam Paul said.
This collaboration between Atomberg Technologies and Salesforce holds the promise of setting new industry standards in terms of customer satisfaction, efficiency, and sustainability, transforming the way consumers interact with and benefit from home appliances, Arun Parameswaran, Managing Director – Sales, Salesforce India, said.