AMD acquires HiAlgo to offer innovative gaming experience

AMD

AMD acquired software company HiAlgo for an undisclosed amount.

HiAlgo is a developer of PC gaming technologies designed to help Radeon RX Series GPUs transform gaming experience.

The acquisition is expected lay the groundwork for future gaming innovation in Radeon Software.

“Software is an integral part of advancing the science of graphics, enabling us to best harness the silicon of the GPU to maximize performance and deliver outstanding experiences in games and applications,” said Raja Koduri, senior vice president and chief architect, Radeon Technologies Group, AMD.

Also on Wednesday, the company  launched the Radeon RX 480 graphics card designed to deliver enthusiast-level gaming performance and features.

The cards will start at SEP $199 USD for the Radeon RX 480 4GB card, and SEP $239 for the Radeon RX 480 8GB card.

In the first quarter, AMD generated a revenue of $832 million, down from $958 million in the fourth quarter of 2015.  The decline was primarily due to lower sales of semi-custom SoCs and client notebook processors.

Talking about the company’s strategy, AMD CEO Lisa Su said the company will continue to strengthen the performance of its Computing and Graphics business.

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