AkzoNobel deploys Terra Technology solution to improve demand predictability

Infotech Lead India: Paints and coatings company AkzoNobel has deployed Terra Technology’s Demand Sensing and Multi-Enterprise Inventory Optimization solutions.

Utilizing Terra Technology solutions, the paint major is expected to improve demand predictability and reduce inventory across Europe and Africa.

At a recent pilot project — involving the Demand Sensing and the Multi-Enterprise Inventory Optimization — in Europe, AkzoNobel benefited from 29 percent reduction in forecast error and the opportunity to reduce several days of inventory.

Alain Crottaz, EMEA planning director, AkzoNobel, said: “Better forecast accuracy and an optimized safety stock engine provided by Multi-Enterprise Inventory Optimization will help us achieve our key goals of lowering stock while improving customer service.”

Demand Sensing and Multi-Enterprise Inventory Optimization will help AkzoNobel, which has operations in more than 80 countries, capture current information from across the supply chain to better predict demand and drive down inventory.

“Balancing inventory investments with demand is challenging in today’s volatile markets. Terra’s solutions can help AkzoNobel improve operational efficiency to streamline its supply chain and assist in its goal of building lasting and profitable customer relationships,” said Robert F Byrne, CEO of Terra Technology.

At present, clients including Shell, Procter & Gamble, Unilever, Mondelez International, Kimberly-Clark, Kraft Foods, ConAgra Foods, General Mills, Kellogg, Campbell Soup, etc. use Terra Technology solutions.

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