Google tops messaging security SaaS market: Infonetics Research

Google has been ranked as the top provider in the  SaaS market by Infonetics Research.

The internet giant earned a high overall score of 52 out of 60 in Infonetics’ annual messaging security SaaS scorecard.

The market study also revealed that Symantec, McAfee, Microsoft, Websense, and AppRiver are among the top providers in the fairly matured messaging security SaaS market.

“For the second year in a row, Google tops our worldwide scorecard for messaging security SaaS. Google’s financial stability, market strategy, and service capabilities help them maintain a massive lead in subscribers,” said Jeff Wilson, principal analyst for security at Infonetics Research.

However, the research study noted that the lead of Google isn’t insurmountable, due to large security breaches and the lack of a public threat lab and testing information.

These all flaws make Google limited in appeal to very large customers with strong security requirements. In addition, this also opens the door for other leading vendors like Symantec and McAfee, the firm added.

The study found that Symantec’s installed base of subscribers is just over half of Google’s. However, Symantec has significant growth potential in the messaging security SaaS segment due to the strength of their security brand and profile.

The study also noted that the messaging security SaaS market has an established leadership hierarchy, but other key vendors including Proofpoint, Barracuda, Cisco, and Trend Micro have the brand, technology, product, market, and financial background to make a significant impact.

Global security software revenue touched $17.7 billion in 2011, up 7.5 percent from 2010 revenue of $16.4 billion, according to Gartner.

Gartner said small or midsize business demand, advanced persistent threats and compliance are growth drivers.