Accenture to buy Javelin Group to boost digital biz

Accenture is set to buy Javelin Group, a UK-based retail consulting and digital services provider, to enhance digital capabilities.

Founded in 1997, Javelin Group employs more than 160 people and generates nearly half its revenues outside the UK. The main strategy services of Javelin Group include digital market assessment and potential evaluation, digital performance improvement, omni-channel retail planning, retail analytics, supply chain fulfilment and operations, etc.

Accenture aims to gain from Javelin Group’s digital skills to enhance Accenture Strategy’s ability to serve international retail market in a better way.

Mark Knickrehm, group chief executive, Accenture Strategy, said: “The acquisition of Javelin Group will strengthen the portfolio of industry knowledge and digital capabilities that makes Accenture Strategy increasingly relevant in a market demanding sector specific strategies and solutions.”

Accenture digital capabilities
Meanwhile, Accenture demonstrated how new opportunities are emerging as a result of increased digital customer interactions and how they can apply the latest digital technologies to capitalize on these opportunities — at Accenture Interactive Innovation Center in Sophia-Antipolis, France.

Alexandre Naressi, managing director at Accenture Interactive, part of Accenture Digital, and head of the Accenture Interactive Innovation Center, said: “Social media, wearable technology and big data are adding a new dynamic level of complexity to the brand-customer-interaction.”

Accenture will invite enterprise clients into the center for one-day innovation workshops. Accenture will showcase the impact of several factors, including, social media, the Internet of Things (IoT) and artificial intelligence on marketing, sales and customer service.

The global IT services provider also said it plans to hire 5,000 U.S. veterans and military spouses in the next five years, adding to the more than 1,000 former members of the U.S. Armed Forces the company currently employs.

Ellyn Shook, Accenture’s chief human resources officer, said: “We welcome that experience, and we offer veterans a wide range of rewarding career opportunities, tailored resources to help them transition to Accenture and a dynamic environment in which to learn and grow their skills.”

Baburajan K
editor@infotechlead.com