Zebra to showcase printers and pricing solutions at NRF

Zebra Technologies

Zebra Technologies Corporation unveiled new products and solutions that help retailers optimize profitability and increase employee productivity.

Zebra introduced two new desktop printers – ultra-compact ZD410 2-inch direct thermal printer and ZD420 thermal transfer printer.

The first model is designed for the smallest of work spaces. It can be placed conveniently wherever employees need to work.

Zebra said this model is ideal for printing high-quality labels, receipts, and tags in applications including pharmacy prescription labels, shelf labeling, price markdowns and scale labels.

At the same time, the second printer is a desktop thermal transfer printer with an easy-to-load ribbon cartridge.

Zebra will be demonstrating these products at the NRF Convention & Expo these new solutions that can help retailers create this environment across digital and physical shopping spaces.

“With the introduction of the new ZD410/ZD420 printers and Price Management Execution solution, Zebra is helping retailers improve associate productivity while delivering the right prices on the right items at the right times – capturing customer interest at key decision-making moments while protecting stores’ profitability,” said  Pat Glennon, vice president, North America Retail and Hospitality, Zebra Technologies.

Zebra also introduced Price Management Execution – an integrated retail enterprise asset intelligence solution with predictive analytics from Revionics.

Arya MM

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