Symantec appoints Salesforce executive Dan Rogers as CMO

Symantec marketshare in security
Symantec has appointed Salesforce executive Dan Rogers as chief marketing officer (CMO) – responsible for marketing efforts, including brand awareness, digital marketing, demand generation and events.

Michael A. Brown, president and CEO of Symantec, said: “His prior leadership for two of the world’s largest cloud providers will serve as a tremendous asset at Symantec as we secure more cloud-based workloads in the future.”

Rogers worked as chief marketing officer of the EMEA-region at Salesforce, where he contributed to significant increases in revenue and unaided brand awareness, from 2013.

Prior to that, he was head of global product marketing for Amazon Web Services (AWS), and previously served in senior marketing and product management roles at Microsoft.

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