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Very selects Constructor to transform shoppers’ product discovery

Very, a leading UK-based digital retailer, has selected Constructor to transform its shoppers’ product discovery experience across online and mobile channels.
Online shopping trendsConstructor’s technology will help Very deliver highly personalized shopping experiences and journeys that drive engagement, loyalty and conversions. Constructor is an AI-powered product search and discovery platform for ecommerce companies.

Very is part of The Very Group and, with £1.8 billion ($2.2 billion USD) in revenue, is The Very Group’s fastest-growing retail brand – offering fashion, tech, homeware, toys, sports equipment and more from 2,000+ big-name brands.

“Constructor’s AI- and machine-learning-driven approach to product discovery will help our shoppers quickly and intuitively find the best items for them – remembering and reflecting their history with us across channels,” Paul Hornby, digital customer experience director at The Very Group, said.

“If shoppers are bogged down by search results and product recommendations that don’t map to their interests and needs, they’ll go elsewhere. Innovative retailers like Very recognize that and are using technology and AI to continuously improve their customers’ experience,” said Eli Finkelshteyn, co-founder and CEO of Constructor.

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