Tech news: Google Cloud, Sabre, Google, among others, announced their contract for technology deployments or channel partnerships.
Sabre and Google in pact
Sabre Corporation, a provider of software and technology for travel industry, has selected Google to use the Google’s Travel Impact Model (TIM) for calculating past emissions from business travel.
The pilot program involved a team of Google analysts using Sabre’s 2023 business travel data to calculate flight-level corporate travel emissions and recommend strategies for future reductions. The project’s findings will empower Sabre to set reduction targets and optimize travel efficiency.
Snap partners with Google Cloud
Google Cloud announced its partnership with Snap to power generative AI experiences within My AI, Snapchat’s AI-powered chatbot.
Snapchat will leverage multimodal capabilities of Gemini on Vertex AI. Snapchat will gain from the technology’s ability to understand and operate across different types of information like text, audio, image, video, and code, to offer engaging features for the Snapchat community through My AI.
Warner Bros. Discovery in pact with Google Cloud
Warner Bros. Discovery in partnership with Google Cloud has deployed a new, AI-powered captioning solution in the United States by using Google Cloud’s Vertex AI platform.
Warner Bros. Discovery can create and deliver captions, reducing production time and costs, while enhancing the quality of its captioning for domestic viewers.
Quad in pact with Google Cloud
Quad/Graphics, a global marketing experience company, announced its partnership with Google Cloud to leverage its cloud services.
By empowering Quad’s data stack with Google Cloud’s artificial-intelligence (AI) optimization capabilities and large language models (LLMs), Quad’s new AI-driven solutions will enable brands to create content across multiple marketing channels.
Virgin Australia partners with Sabre
Sabre Corporation and Virgin Australia, one of Australia’s largest airlines, announced a partnership to modernize the airline’s retailing capabilities through the implementation of SabreMosaic, a AI-driven platform built to transform airline retailing.