Restaurant Brands International (RBI) announced a partnership to leverage Ant Group’s digital solutions to accelerate digital transformation of its restaurant operations across Asia Pacific.
Restaurant Brands International owns TIM HORTONS, BURGER KING, and POPEYES brands.
Ant Group will work with RBI’s franchisees to deploy digital solutions, including mini program Software-as-a-Service (SaaS) solution and Alipay+, a suite of cross-border mobile payments and marketing solutions. The collaboration aims to enable a more convenient and seamless omni-channel experience for local diners and to enhance the restaurants’ operational efficiency.
The collaboration will also see RBI leveraging the Alipay+ solutions to allow more payment options to be accepted in-store, on websites, apps, and via the mini programs. The integration of Alipay+ solutions will enable RBI’s operations to support payment options such as Touch ‘n Go eWallet in Malaysia, True Money wallet in Thailand, GCash in the Philippines, Kakao Pay in South Korea, and many others.
“We couldn’t be more excited to launch this groundbreaking partnership with Ant Group, which further supports our mission to make ordering and dining as easy as possible for our guests and leveraging payments to provide a more convenient and personalized experience,” said Ekrem Ozer, President of APAC, Restaurant Brands International.
“Leveraging digital payments and marketing innovations is critical for industries like food and beverage to provide contactless services, boost operational efficiency, and adapt to the fast-changing market conditions,” said Angel Zhao, President of Ant Group’s International Business Group.
This activation will take place across eight selected markets in Asia Pacific, and 1,500 restaurants across all three RBI brands.
