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How Orange is building connected cars biz

Orange is building a strong connected cars business.

The telecom operator is leveraging 10 years’ experience in the automotive sector alongside expert partners and market leaders.

Orange, an official partner of the Paris Motor Show for the 7th time, and a technical partner for the second, will show that the future of vehicles is connected.

For instance, Orange has renewed its partnership with the Espera Sbarro Montbéliard design school and will be unveiling a new concept car the Grand Prix at its stand.

Grand Prix will have two tablets: one tablet for navigation and the second stationary tablet will be for entertainment. Nokia Lumia 1320 smartphone will be connected for mobility. This apart, the Grand Prix will have Supertooth Bluetooth hands free kit and Q-Bopz Bluetooth speaker.

Connected cars

The company said Orange presents the new Peugeot 108, with MirrorLink technology that enables can to mirror their smartphone’s display on a larger touch screen. They can retrieve and play their mobile device’s media content directly from this screen.

Orange Maps, a GPS navigation app on the road and on foot; All You Can Play, a mobile games package for passengers; and Orange Radio, 20,000 radio stations available on the move will improve your journeys.

Orange Radio application is integrated into the multimedia environment available with R&GO via a Smartphone (iOS or Android) inside Renault’s new Twingo.

Orange is providing an opportunity to discover a vision for the connected car of tomorrow with two products from Faurecia, an automotive equipment maker:

editor@telecomlead.com

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