Connected2Fiber, a provider of SaaS platform used by B2B connectivity providers to manage and transform market data, has closed $8 million in additional funding from Ascent Venture Partners, Nauta Capital, NXT Ventures and Osage Venture Partners.
Founded in 2015, Connected2Fiber empowers network operators to visualize, manage and engage their market through a purpose-built SaaS platform, The Connected World, that accelerates revenue, engages B2B buyers through the funnel, and unleashes growth.
Its location management platform enables sales and marketing teams to see serviceability and create OnNet and NearNet building lists in the data formats required by their customers and partners, and directly integrates into top procurement.
“In a buyer-centric world, B2B sales and marketers need to identify the optimal sales targets, deliver dynamic B2B and location intelligence, and extend their serviceability information into the buying process with their prospects,” said Ben Edmond, CEO and founder of Connected2Fiber.
“Connected2Fiber’s, The Connected World, platform makes that vision a reality for network operators who are connecting millions of locations to create billions of dollars in pipeline through our automated workflow engine on our platform and with our API stack, accelerating revenue through better targeting and participation,” Ben Edmond said.
The investment will be used to support Connected2Fiber’s growth initiatives, including accelerating product development and innovation, sales growth, and the expansion of its strategic customer success team.
Five of the top 10 largest MSO’s are currently using Connected2Fiber as a component of their go to market strategy.
Connected2Fiber customers have published more than 5,000 automated building lists to convey serviceability to their prospects, partners and customers.
Connected2Fiber covers more than 4 million unique locations connected by its clients’ network, including OnNet, NearNet and OffNet reach.
“Connected World SaaS platform has gone from initial customers to become a cornerstone for successful B2B sales and marketing teams at companies of all sizes in the connectivity industry,” said said Matt Fates, general partner, Ascent Venture Partners.