Careem CIO Qasim Ahmed on Orange Business deal

Orange Business for enterprise technologyOrange Business Services has signed a contract with Dubai-based ride sharing company Careem to provide network and contact center services.

Orange Business Services is supporting Careem for rolling out its services across key markets of the Gulf Cooperation Council (GCC), as well as in Egypt and Jordan.

In 2013, Careem opened in a new city every three months. By using the Orange Business Services flexible IP network with a digital call center solution, the company can open up in a new city in just one day.

Careem’s customers order a car service from a digital app, and the company can manage calls from customers cost effectively. The customer can track the progress of their driver in real time via the Careem App and make payments automatically.

The three-year contract includes network services to connect Careem’s corporate offices in Cairo, Dubai and Paris seamlessly.

Orange contact center solution enables Careem to reduce fixed voice costs and route calls. The company started with two call center agents and has grown to more than 400 agents managing over 10,000 calls a day from more than 80 cities across 13 countries in the region.

“Orange Business Services has exceeded our expectations with their ability to match our demands for agility and speed, and they also bring our company the added advantage of local expertise and presence that our business needed in the region and beyond,” said Qasim Ahmed, CIO of Careem.

“We have leveraged our local presence and regional resources to support Careem’s growth in the Middle East. We are moving toward developing a global relationship with them to deliver additional services,” said Luc Serviant, vice president, Middle East and Africa, Orange Business Services.

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