Salesforce retains CRM market leadership in 2019: IDC

Salesforce has increased its CRM market share in 2019 by more percentage points than the rest of the top 13 CRM vendors combined, according to IDC.
Salesforce grew its overall market share position and increased its revenue more than any other Customer Relationship Management (CRM) vendor.

Salesforce is the market share leader in sales applications, customer service applications and marketing applications.

The latest IDC numbers underscore how companies are increasingly turning to Salesforce to help them digitally transform and deliver connected customer experiences, says Bret Taylor, president and COO, Salesforce.

In addition to being the #1 CRM provider worldwide, Salesforce is also the #1 market share leader for CRM in North America, Western Europe and Asia-Pacific including Japan, according to IDC.