HP leads HCP market, Epson overtakes Canon in Q4

India HCP vendor share in Q4 2016
India’s HCP market – inkjet, laser, SDM and line printer – fell 18.4 percent sequentially in Q4 2016 to 737,475 units in shipments – due to currency crisis, said IDC.

Consumer purchase was affected due to demonetization, while Government and corporates put their printer deals on hold.

HP Inc. achieved 44.1 percent shipment share in Q4 2016 leading the printer market in India.

Epson has overtaken Canon to be the second biggest player with 23.4 percent market share.

Canon lost further ground with 1.9 point sequential decline and a market share of 18.1 percent.

Samsung emerged into the fourth position in Q4 2016 at 4.6 percent; followed by Brother at 2.9 percent.

Inkjet HCP market

HCP Inkjet market witnessed a sequential decline of 24.6 percent.

Epson witnessed year-on-year growth of 26.9 percent while all other vendors suffered both year-on-year and sequential declines.

“The market is expected to see growth with government and corporate deals coming in as well as demonetization impact subsiding which would result in rising consumer demand,” said Manali De Bhaumik, senior market analyst at IDC India.

Laser HCP (Printer-Based) market

Laser HCP (Printer-Based) fell 11.6 percent quarter-on-quarter in Q4 2016.

HP Inc. is the market leader with 55.7 percent share, followed by Canon and Samsung at the second and third position respectively. HP Inc. witnessed a decline this quarter while Ricoh dropped to fifth position and lost share this quarter.

Laser HCP (Copier-Based) market

Laser HCP (Copier-Based) market fell 16.1 percent due to demonetization affecting the jobbers segment and low government spending.

Canon has a market share of 27.4 percent despite a 12.6 percent sequential decline in shipments.

Konica Minolta was at 2nd position with 23.1 percent market share followed by Ricoh and Kyocera Document Solutions.

Inkjet market is expected to be dominated by ink tank printers as vendors push their printers with aggressive marketing campaigns.

Indian consumers are also opting for ink tanks and prefer entry level lasers.

Laser copier market is expected to do well in the coming quarters, due to the digitization initiatives by the Government originating the demand for copiers.

Baburajan K
[email protected]