Digital transformation market to reach $369.22 billion by 2020

Playboy to focus on digital
The size of the global digital transformation market is expected to reach $369.22 billion by 2020 — at a CAGR of 19.6 percent — from $150.70 billion in 2015.

Research and Markets said digital transformation assists enterprises to improve their performance, efficiency, and business processes. It involves the use of digital technologies such as mobility, analytics, social media, and more.

Leading IT vendors in the digital transformation market include IBM, Microsoft, SAP AG, Google, and Apple.

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