WordPress owner Automattic announced the acquisition of Day One — a popular journaling app for Mac and Apple mobile devices.
The Day One app has been downloaded more than 15 million times since its March 2011 launch on the Mac and iTunes App Store, offering users a private place to share their thoughts.
Automattic owns blogging platforms WordPress.com and Tumblr.
Unlike WordPress and Tumblr, which tend to focus on publishing to a public audience, Day One’s focus has been on privacy.
The app offers end-to-end encryption for all your journal entries, which can include text, media and even audio recordings.
It has also offered advanced features like automatic backups, auto-import of Instagram posts, voice transcriptions, templates, rich text formatting, location history and optional printed books, as well as integrations with other platforms like Spotify, YouTube, Facebook, Twitter and more.
Day One will allow users to choose to publish select journal entries to WordPress.com and Tumblr, and, soon, import content from either platform back into Day One, too.