In a significant move, Elon Musk’s social media platform, X, formerly known as Twitter, unveiled two new subscription plans on Friday, marking a major step in the platform’s evolution. The highlight of this announcement is the introduction of the Premium+ tier, which offers users an ad-free experience for a monthly fee.
Priced at approximately $16 per month, the Premium+ plan provides users with all the standard tools and features offered by the platform, minus the often pesky advertisements. However, it’s important to note that, at least initially, this subscription option will only be accessible to users accessing the platform through a web browser.
For those who prefer a more budget-friendly option, the basic tier is available at $3 per month but does not provide an ad-free experience, making it an ideal choice for those willing to tolerate advertisements.
Furthermore, X is in the process of bundling video and audio calling features for select users, demonstrating Elon Musk’s commitment to transforming the platform into an all-encompassing app for various communication needs.
This move by Elon Musk underscores his ongoing efforts to significantly monetize the social media platform he acquired for a whopping $44 billion in October 2022. As X continues to evolve and offer new features and subscription options, it remains to be seen how this will impact the platform’s user base and revenue streams in the future.