International Data Corporation (IDC) has lowered its forecast for global PC and Tablet shipments with volumes expected to drop 15.2 percent to 384.8 million in 2023.
Demand has continued to cool as many macroeconomic indicators have worsened or remain unchanged in the past few months, contributing to the lowered outlook.
PC market will drop 14.1 percent to 250.8 million in 2023.
Tablet market will dip 17.1 percent to 134 million in 2023.
IDC expects the PC and Tablet market to rebound in 2024 with global volumes reaching 403.1 million during the year and growing to 425 million by the end of 2027.
“In the last two years, average selling prices (ASPs) have risen as a result of component shortages, inflation, logistics disruptions, and rapid product mix shifts,” Linn Huang, IDC research vice president of devices and displays, said.
“With the shortage abruptly turning into surplus, we’ve seen prices come down due to liquidation and mix regression. We expect this to continue throughout the year with ASPs projected to decline 2.8 percent to $700. This would mark the first ASP decline for a full year since 2015,”
