Lenovo ThinkBook Plus targets business professionals in SMBs

Lenovo has launched ThinkBook Plus, a dual screen notebook for enhancing productivity, in India at a starting price of Rs 99,990.
Lenovo ThinkBook PlusThinkBook Plus, which is available in an Iron Grey colour, can be purchased at Lenovo.com and Amazon.in.

The ThinkBook Plus notebook features an innovative e-Ink cover display designed to help users become more productive when multitasking by improving focus, collaboration and creativity.

It also comes with an integrated Precision Pen for enhanced functionality and productivity.

Lenovo’s ThinkBook Plus notebook features a 13.3-inch FHD (full high definition) main display and a 10.8-inch e-Ink display on the cover, users can sketch and take notes with the integrated Precision Pen and receive essential notifications when the lid is closed, allowing them to stay focused during meetings.
Lenovo said the e-Ink display is made from Corning Gorilla Glass NBT, a glass solution for touch-enabled notebooks that provides enhanced scratch resistance, and reduced scratch visibility.

The design innovation around ThinkBook Plus was based on customer insights and data relating to multitasking work practices.

Lenovo replaced Dell with 27.5 percent share in the India PC market in the second quarter of this year, according to an International Data Corporation (IDC) report. Lenovo India had a very good quarter in the PC market mainly supported by growth in the SMB, enterprise, and consumer segments.

Lenovo believes that the launch of its ThinkBook Plus notebook will further boost its growth in the Indian market.

“The IT requirements for SMB industry are evolving and especially in the current pandemic, there is a greater need for an IT partner to meet their end to end needs. With remote working, there is no constant place of work making device management, security, maintenance etc a key priority,” Ashish Sikka, director – SMB, Lenovo India, said.

Lenovo offers end to end IT management for SMBs freeing IT staff to focus on strategic efforts.

Lenovo became #1 in the SMB segment with 32 percent market share in Q1 FY2021. Lenovo is on a strong path of transitioning from a PC supplier to an end to end services and solutions provider.