India’s personal computer (PC) market reached an all-time high in 2025, driven by strong consumer demand, enterprise refresh cycles, and growing adoption of AI-enabled devices, according to analysis from Omdia.
The market recorded total shipments of 15.9 million units in 2025, marking a record year for the industry. Growth was further highlighted by a strong fourth quarter, where shipments rose 17 percent year-on-year to 4.0 million units, reflecting sustained momentum across both consumer and commercial segments.
Leading vendors such as HP, Lenovo, and Acer continued to dominate the market, supported by aggressive retail strategies, festive season demand, and strong channel partnerships. Other key players including Dell Technologies and Apple also contributed to the overall expansion, particularly in premium and enterprise segments.
HP maintained its leadership position, with shipments rising from 1.047 million units in Q4 2024 to 1.275 million units in Q4 2025. The company also improved its market share from 30.3 percent to 31.5 percent, consolidating its dominance in the Indian PC market.
Lenovo continued to hold the second position, with shipments increasing from 648,000 units to 751,000 units. However, its market share saw a slight dip from 18.8 percent to 18.6 percent, indicating stronger competition despite volume growth.
Acer reported shipments of 618,000 units in Q4 2025 compared to 548,000 units in Q4 2024. Its market share declined marginally from 15.9 percent to 15.3 percent, reflecting competitive pressure in the mid-range segment.
Dell posted steady growth, with shipments rising from 458,000 units to 541,000 units. Its market share remained largely stable at around 13.3 to 13.4 percent, supported by consistent enterprise demand.
Apple emerged as one of the fastest-growing vendors, with shipments increasing from 239,000 units to 296,000 units. Its market share improved from 6.9 percent to 7.3 percent, driven by strong traction in the premium PC segment.
The “Others” category also expanded shipments from 514,000 units in Q4 2024 to 568,000 units in Q4 2025, although its market share declined from 14.9 percent to 14.0 percent as leading brands captured a larger share of the market.
The growth in 2025 was fueled by multiple factors, including increasing digital adoption, rising demand for notebooks, and the early traction of AI-powered PCs. Enterprise upgrades and consistent replacement cycles further strengthened shipments, while promotional offers and online sales events boosted consumer purchases during key periods.
However, the outlook for 2026 is turning cautious as rising component costs and supply-side constraints begin to impact the market. Omdia forecasts shipments to decline to around 14.3 million units in 2026, as higher prices for memory and storage components reduce affordability and limit device availability.
The surge in component prices, particularly for DRAM and NAND, is expected to increase overall PC pricing, potentially delaying purchase decisions among price-sensitive consumers. At the same time, vendors may shift focus toward higher-margin premium devices, which could further constrain growth in entry-level segments.
Despite these challenges, underlying demand drivers such as enterprise digitization, AI adoption, and long-term technology upgrades remain intact. The Indian PC market is therefore expected to stay resilient, even as short-term pressures from rising costs and supply constraints create uncertainty for 2026.
RAJANI BABURAJAN
