Axis Communications Launches India’s First Axis Experience Centre in Bengaluru

Axis Communications, the leading provider of network video solutions, has unveiled its new office along with India’s pioneering Axis Experience Centre (AEC) located in the vibrant city of Bengaluru.
Axis Communications at a trade event
This cutting-edge facility will serve as a platform to showcase the latest advancements in network security solutions and foster collaboration with stakeholders across India, thereby fortifying security measures.

The inauguration of the Axis office and the Axis Experience Centre witnessed the esteemed presence of key figures including Ray Mauritsson, CEO of Axis Communications AB; Boudewijn Pesch, Vice President of Asia Pacific; Carl Malmqvist, Regional Director of South Asia Pacific; and Sudhindra Holla, Director of Axis Communications for India & SAARC.

With this strategic move, Axis aims to solidify its presence in the region, tapping into a network of potential partners to further drive innovation and excellence. The Axis Experience Centre will offer immersive, hands-on experiences with a range of cutting-edge technologies. The centre will enable ecosystem partners to gain a comprehensive understanding of Axis’ latest product offerings and provide hands-on training for optimized customer experiences.

Ray Mauritsson, CEO of Axis Communications, expressed his excitement, “India is an important and growing market for Axis. Opening an Axis Experience Centre in addition to our new office is a long-term investment and commitment, which will help us in serving our customers in this region even better going forward.”

The Axis Experience Centre will feature a plethora of offerings, including advanced surveillance systems equipped with audio analytics, intrusion detection, automated access control systems, and data analysis tools that yield actionable insights for informed decision-making.

Sudhindra Holla, Director of Axis Communications for India & SAARC, highlighted the significance of the digital transformation underway in India, and how the centre will play a pivotal role in driving technological adoption and innovation for advanced security applications. He expressed eagerness to collaborate with partners in constructing intelligent, secure, sustainable, and efficient businesses of the future.

India’s active participation in the global physical security market has contributed significantly to the industry’s projected revenue of around $140 billion by the close of 2026, a report on network video solutions market said. The Axis Experience Centre’s establishment in the tech hub of Bengaluru is expected to drive the evolution of security solutions and further accelerate India’s role in this growth.

As Axis Communications opens this dynamic centre, it not only cements its commitment to India’s security landscape but also reinforces its dedication to technological advancement and collaborative growth in the realm of network security solutions.

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