Axis integrates Cognimatics’ applications with store optimisation solutions

Axis announces network camera at $1599
Axis Communications announced that Cognimatics’ applications have been integrated with Axis’ network cameras, audio, and access control products.

Axis acquired Cognimatics in 2016 and the company informed that new solutions will be marketed solely under the Axis brand, and will support retailers in store optimization solutions for customer understanding and revenue growth and loss prevention solutions to prevent theft.

“When Axis acquired Cognimatics back in 2016 I knew that our technologies would create a strong portfolio for our retail customers,” said Hedgie Bartol, business development manager, Retail, Axis Communications.

“We’re now able to offer a solution that can generate more revenue per customer, reduce shrink and enhance overall customer experience.”

Axis Store Optimization Solution is promised to deliver accuracy when used with business intelligence and analytics software.