Taiwan-based devices major ASUS announced the appointment of Leon Yu, as the regional head for India and South Asia. Leon Yu joins ASUS India from ASUS Middle East.
Earlier, Asus India head Peter Chang has moved to ASUS headquarters in Taiwan, and heads the Market Development Center for the Asia Pacific region.
Leon Yu will be responsible for building ASUS’ brand and business in the South Asia region which includes India, Sri Lanka, Bangladesh and Nepal, with a focus towards building client relationships, growing business volumes and sales of ASUS branded products and services.
Leon Yu, who started his career with ASUS about 15 years back in ASUS headquarters at Taiwan, has been instrumental in building and growing businesses for driving sales and market share for different markets.
Leon Yu, who was the regional director for ASUS Middle East for 6 years since 2012, has assisted the company to double the sales of notebook, tablet in the Middle East region. Asus is now the No.1 Gaming notebook brand in Middle East region.