Acer taps Dixon for manufacturing laptops in India

Acer India announced its partnership with Dixon Technologies for manufacturing Acer laptops at Dixon’s production facility.
Acer Swift 3 Laptop in India
The manufacturing plant will have the capacity to manufacture up to 500,000 Acer laptops annually. Acer India plans to manufacture laptops under the Value Segment category, mainstream segment, and education segment at the Dixon factory.

Acer said that it will bring in the global know-how and processes to manufacture high-tech electronic products in laptops category, which will be implemented through Dixon Technologies’ facility.

“With our global manufacturing prowess perfected over 44 years and our strong processes, we are proud to be a catalyst in the manufacturing-led growth story for PCs in India,” Kohli, President and Managing Director, Acer India, said in a statement.

The company said that the tie up will give a strong impetus to India’s manufacturing competitiveness and leverage the production-linked incentive (PLI) by Government of India.

The PLI for IT hardware brought by Government of India will have the advantage to increase domestic value addition and significantly position India as a key export hub.

“We are sure that with their vision and rigorous industry-leading processes, combined with our expertise in manufacturing, we will be able to bring a range of Acer laptops to the customers,” said Vachani, Executive Chairman, Dixon Technologies, said.

Acer has retained the fourth position in the India laptop market with an 8.6 percent market share in Q3 3021. Acer also recorded its biggest quarter as it shipped 381 thousand PCs in 3Q21. Acer India has 31.5 percent share in the commercial desktop category, IDC said.