SurveyMonkey opens European data centre to meet GDPR demands

SurveyMonkey, a survey software company, has launched a European data centre targeting its enterprise customers.
GDPR issues
The public cloud infrastructure enables SurveyMonkey to host data locally for customers located or doing business in the European region.

SurveyMonkey said its cloud investments will enable the survey software company to grow business by delivering the data control, security and best-in-class user experience that global enterprises demand.

“The launch of our European data centre is a key milestone in SurveyMonkey’s growth strategy, one that supports the expansion of the company’s international footprint and the acceleration of our enterprise sales motion,” said Zander Lurie, chief executive officer at SurveyMonkey.

More than a third of SurveyMonkey’s revenue comes from customers outside of the United States, with a significant portion of that coming from Europe.

Migrations for existing enterprise customers are expected to take place later in 2019. A final migration for self-serve customers is planned for a later time.

Since the implementation of General Data Protection Regulation (GDPR) in May 2018, UK residents have become much more aware of the regulations and what they mean for them, according to new research conducted by SurveyMonkey in May 2019.

Despite this greater awareness, 56 percent of UK residents are confident that they know where their data is stored, but 74 percent say it’s important that their data is stored in the European Union.

SurveyMonkey in April 2019 acquired Amsterdam-based Usabilla, and hired sales leaders based out of its Dublin European headquarters, to drive adoption of the SurveyMonkey platform among mid-market and enterprise organisations.

Customers currently use SurveyMonkey products in 16 different languages, and deploy surveys written in 57 languages.

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