Business software major SAP has signed its 1,000th client for SAP Hybris Cloud for Customer solution that helps organizations deliver seamless customer experiences across all channels.
SAP said Denmark-based construction company Moller & Co is the 1,000th customer that has implemented the cloud-based SAP Hybris offering to gain a comprehensive view of customer data and drive sales.
“With the rise in digital customer engagement, our sales and service teams have access to more data than ever before,” said Rikke Moller, director, Moller & Co. “With SAP Hybris Cloud for Customer, we can bridge the data gap and engage with our customers in a much more meaningful way.”
The customer base for SAP Hybris Cloud for Customer has grown 73 percent year-over-year between second quarter 2015 to end of second quarter 2016.
SAP connects the sales and service processes of new brands including U.S.-based Sealed Air Corp., a leader in food safety and security, facility hygiene and product protection. With SAP entering the cloud five years ago, the business has experienced a surge in demand.
“We are moving away from transactional sales including quotes focusing on product features, availability and price toward a knowledge-based, customer-centric, solution-selling capability powered by our own deeper customer knowledge and market insight,” said Naveen Kandasami, global IT director, Business Partnership & CRM Strategy at Sealed Air.
Through offerings that connect sales, service, marketing, commerce and billing, SAP Hybris solutions arm businesses with a holistic view of customers to drive personalized, one-to-one interactions. SAP Hybris Cloud for Customer brings sales, customer service and social CRM together, enabling teams to form powerful personal connections that drive engagement in person, on the phone, online, on social media, and via mobile devices.
Jamie Anderson, senior vice president and chief marketing officer, SAP Hybris, said legacy cloud CRM solutions simply cannot account for the influx in data or meet modern customer expectations.
Vestas Wind Systems, a company headquartered in Denmark, rely on SAP Hybris Cloud for Customer to better understand customer requirements, increase its spare parts business, achieve a higher closing rate for service contract renewals and improve customer response times leading to a better customer experience.
