Microsoft Azure cloud platform is powering VKarozzi apps launched by Vectorform, a design and technology firm.
VKarozzi apps enhance the interaction between customers and sales executives at car dealerships using digital content.
“We developed VKarozzi to help all car dealers engage better with their customers. The scalability and robustness of Microsoft Azure helps VKarozzi’s content management system to operate at the backend while ensuring a seamless customer interaction at the frontend,” said Umesh Dubey, director – Business Development, Vectorform India.
These Windows 8.1 tablet applications, present catalogue features such as listing (Make, Model, Sub-model, Age, Mileage, Price range, Color, Fuel-type, etc.), sorting (high/low price, age & mileage, etc.) and accessorizing of cars, in a comprehensive and informative manner.
The apps use Microsoft Azure as the cloud platform for hosting the content management system for data automation, workflow, process management, and improves communication. The app allows sales executives to showcase digital visualization of the look and feel of accessories on vehicles.
Engagement with the customer with multiple infotainment features and helping customers take faster sale-purchase decisions, saving time, suggesting finance and insurance options to customers are some of the other benefits.
Srikanth Karnakota, director – Server and Cloud Business, Microsoft India: “Microsoft Azure’s hyper-scalability enables powerful apps like VKarozzi to ensure that the performance level remains highly efficient and reliable.”
Vectorform said dealers of Mercedes-Benz India and Maruti-Suzuki are using similar apps built by Vectorform to drive customer engagements.