Latest news from Oracle Open World 2015

Oracle Open World 2015

Oracle Cloud Applications are helping organisations to transform business around the world, Oracle said at the ORACLE OPENWORLD 2025, in San Francisco.

Oracle Cloud Applications include Customer Experience Cloud (Oracle CX Cloud), Human Capital Management Cloud (Oracle HCM Cloud), Enterprise Resource Planning Cloud (Oracle ERP Cloud) and Oracle Cloud Solutions.

The enterprise IT vendor said Oracle Cloud  Applications are a fully integrated suite of cloud applications for every function in the enterprise.

“In today’s business environment, there is no room for mistakes and organizations that do not adopt modern best practices across all their critical business functions will struggle to survive,” said Steve Miranda, Executive Vice President of Applications Development, Oracle.

At the event, Oracle has extended the Oracle Marketing Cloud with three new innovations – offline data append, match multiplier, and business units for content marketing.

The latest enhancements to the Oracle Marketing Cloud also include new integrations with Oracle Service Cloud that help marketers leverage customer service data as a part of an integrated and consistent cross-channel experience.

Oracle also announced Oracle Management Cloud, a suite of next-generation integrated monitoring, management and analytics solutions for IT organizations. It eliminates multiple information silos across end user and infrastructure data.

Further, the company simplified the process of unlocking business value from big data with the announcement of Oracle Cloud Platform for Big Data.

The new services include Oracle Big Data Preparation Cloud Service, Oracle GoldenGate Cloud Service, Oracle Big Data Discovery Cloud Service and Oracle NoSQL Database Cloud Service, complement Oracle’s Big Data Cloud Service and Big Data SQL Cloud Service.

Oracle also launched new cloud offerings that extend its developer-focused product line with new services, toolkits and updated frameworks for JavaScript and Java developers.

Oracle President Thomas Kurian announced a major update to Oracle Cloud Infrastructure services, providing organizations with a comprehensive set of elastic Infrastructure as a Service (IaaS) offerings. It includes elastic compute and storage to run any enterprise application in the cloud.

The new Oracle IaaS services include: Oracle Compute Cloud, Oracle Storage Cloud – Archive and File Storage, Oracle Network Cloud, and Oracle Container Cloud. Making it even easier for customers to quickly deploy new applications in the Oracle Cloud, Oracle is also expanding the Oracle Cloud Marketplace to include partner certified machine images of pre-configured applications and software.

Further, Oracle said the Oracle Cloud Platform is experiencing phenomenal growth and is powering some of the world’s leading organizations. Avaya, Burger King, Hi-Tech Textile, Mythics, Pride Mobility Products Corp., and Skanska are among over 2,500 organizations around the world using the Oracle Cloud Platform to transform their businesses.

Arya MM

[email protected]

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