8×8 launches communications integration platform

8×8 Inc, a provider of cloud-based unified communications and contact center solutions, has announced the launch of Virtual Office and Virtual Contact Center, a new platform that helps integrate telephony, unified communications and call center users across an enterprise.

The company has issued a statement saying that the “single sign-on” platform will be made available to existing customers by the end of the first quarter.

“CIOs can free up additional IT resources to focus on core business objectives by not having to manage disparate telephony and contact center services. Call center agents benefit from having ready access to company experts outside of the call center and non call center employees can reach the call center using common presence information and click to dial just as they would for anyone on the 8×8 UC service,” the statement explains.

“8×8 has simplified communications infrastructure which burdens so many businesses today. It has enhanced the value businesses derive from its solution set by providing a path to improved customer engagement,” said Keith Dawson, Practice Leader, Customer Engagement at Ovum.

“The elimination of the gap between traditional contact center agents and regular employees will result in better customer service and improved productivity by enabling all employees within a business to interact with a customer in real time,” Vik Verma, the CEO of 8×8, said.