CIO Strategic Marketing Services and Triangle Publishing Services survey by Oracle

Enterprise IT vendor Oracle today shared key findings of the CIO Strategic Marketing Services and Triangle Publishing Services survey.

The Oracle survey said security continues to be the top concern for enterprise wide adoption and embracing BYOD adds to this challenge.

93 percent of respondents cited concern over data loss and other security breaches related to mobile devices with BYOD being a key contributor to this concern. Organizations are turning more to centralized management rather than relying on users for security.

In the next two years, organizations will be focusing more on device data encryption (10 percent more than today), centralized updating and troubleshooting (11 percent more), remote wiping of data (11 percent more) and lockdown of features (18 percent more).

The survey revealed that although 29 percent of IT development time is spent on front-end mobile app development, more than 70 per cent of their time is spent on integration, security, quality assurance testing and design work.

The Oracle survey on CIOs said 35 percent of midsize and large enterprise organizations update their application portfolio monthly, while an additional 34 percent update their applications quarterly. More than four-fifths (82 percent) of respondents expect those rates to increase over the next two years.

Average IT department spending per device, per employee will increase 54 percent in two years to $242 from $157 today.


Respondents are focused more on external customers versus others by a significant margin: 34 percent, versus 27 percent for employees, 24 percent for executives and 15 percent for suppliers. This focus on external customers is expected to grow in the future.

Respondents indicated that 44 percent of their application portfolio is internally developed.

75 percent said that cloud / hybrid cloud is “somewhat important” or “very important” to mobile application deployment. Cloud technologies include platform as a service and a cloud-based mobile enterprise application platform.

84 percent reported sales and marketing, as well as customers, as the two stakeholders with the most influence in mobile applications today. IT followed with 82 percent.

“Mobility has been ubiquitous for a while but only 10 percent of enterprises have an enterprise wide deployment of mobile. Its impact and adoption are gaining importance today. Enterprise CIOs are recognizing that mobile applications provide a new way to develop and maintain relationships with customers,” said Suhas Uliyar, vice president, Mobile Strategy & Product Management, Oracle.

The Oracle CIO survey respondents included 414 IT management executives from around the world, including CIOs, CTOs, senior vice presidents or vice presidents; directors or managers of IT; and, senior IT professionals.

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