Trend Micro, a global cyber security solutions company, has conducted its annual channel partner day event in Shimla, India from 12-14 April.
Trend Micro has also introduced its latest products and solutions and shared market and sales insights.
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Trend Micro has rollout of a comprehensive channel program to reward channel partners who have demonstrated good technical capability to deploy and service their customers, among other parameters, during the three day event.
In addition, Trend Micro announced the Marketing Development Fund (MDF) for channel partner community who are in the Gold and Platinum category, depending upon the revenue that they achieve.
The security solutions company has rolled out the rebate program for channel partners, and said its Gold, Platinum and Silver categories are eligible for a rebate, depending upon the revenue they achieve, which would be over and above the margins that they make. Trend Micro also offers sales incentives for individual sellers from the partner organizations, depending upon the strategic solution offered.
Trend Micro is also enrolling partners for Professional Services, who would be involved in deployment, service and supporting customers. Trend Micro said it will make the Product Cloud accessible for most of their focused channel partners, helping them demonstrate the product capabilities to all their customers.
“We have been growing very fast and the last year has been one of the fastest growing year for us. Most of the growth came from across our product line, whether it was Endpoint security, Cloud security or Network defense security,” Nilesh Jain, vice president – South East Asia and India, Trend Micro, said.
Nilesh Jain in his keynote session on Global Threat landscape and Trend Micro Direction spoke about how Trend Micro is helping CIOs and CSOs, who are faced with a limited budget, to put back their critical assets in this complex environment.