Technology companies such as OpenAI, Square, HCLTech, Mistral AI, among others, announced their tech deals or channel partnerships.
Mattel Partner with OpenAI
Mattel, a global toy and family entertainment company, and OpenAI formed a strategic collaboration to develop AI-powered products and experiences based on Mattel’s brands. The agreement combines Mattel’s brand design and safety standards expertise with OpenAI’s generative AI technology. The initiative will include integration of ChatGPT Enterprise into internal operations to enhance product development and creative ideation. A first AI-powered Mattel product is expected later this year. Strategy centers on responsible adoption of AI in brand experiences and workplace transformation. Investment will support product R&D, creative workflows, and integration of AI tools. Technology focus includes generative AI for design, ideation, and consumer-facing experiences. Customer focus targets children and families, with emphasis on age-appropriate play. Innovation lies in embedding generative AI into toy design and brand experiences. Benefits include accelerated product development, enriched creative workflows, and expanded consumer engagement. OpenAI’s COO Brad Lightcap and Mattel’s Chief Franchise Officer Josh Silverman are key leaders in the collaboration.
Square Partners with Bambu Dessert Drinks
Square has partnered with Bambu Dessert Drinks, a Vietnamese dessert and beverage chain, to deploy Square’s franchise solution — including Square Register, Square KDS, Square Loyalty, and centralized menu management — across all 67 North American locations. The strategy is to streamline operations and maintain consistency as the franchise network expands. Investment involves implementing Square hardware and software along with integration services. Technology focuses on unified backend infrastructure for checkout, kitchen display, inventory, staffing, reporting, and customer loyalty. Customer focus includes franchise operators and corporate leadership aiming for operational efficiency and improved customer engagement. Innovation lies in applying a scalable commerce and loyalty platform tailored for fast-growing franchise environments. Benefits include simplified operations, enhanced visibility, instant menu/pricing updates, order accuracy, streamlined onboarding, and improved repeat visits. COO Grant Bachman oversees the rollout for Bambu; Nick Molnar leads Square’s sales efforts.
HCLTech Partners with Volvo Cars
HCLTech, founded by Shiv Nadar and led by CEO C Vijayakumar, expanded its collaboration with Volvo Cars to modernize IT infrastructure and engineering processes, building on a relationship initiated in 2016 . The strategy aims to transform Volvo’s digital capabilities across product orientation, DevOps, application integration, and file transmission, shifting legacy systems to cloud-native, containerized platforms with centralized monitoring and automated workflows . Investment supports migration to Azure Kubernetes, deployment of IBM Sterling File Gateway, and scaling container orchestration, monitoring, and incident management. Technology combines cloud-native, containerized file and application stacks with DevOps practices to optimize internal processes. Customer focus includes Volvo’s internal IT and engineering teams seeking scalable, agile digital operations. Innovation centers on cloud‑based digital infrastructure for automotive use cases. Benefits include streamlined file transmission, lower maintenance costs, faster time‑to‑market, and proactive incident resolution.
TotalEnergies Partners with Mistral AI
TotalEnergies and Mistral AI formed a partnership to create a joint innovation laboratory that will develop AI applications to support TotalEnergies’ multi-energy operations and drive technological innovation. The strategy centers on embedding AI across energy production, renewables, operations, and customer services by leveraging combined expertise. Investment resources will be dedicated to the innovation lab’s activities and collaborative R&D efforts. The technology focus lies on generative AI solutions designed to optimize industrial processes, decision-making, and operational efficiency. The customer focus includes internal teams and external energy consumers needing smarter energy solutions. Innovation emerges from the structured collaboration between a major energy company and a frontier AI startup. Benefits include accelerated AI adoption across energy operations, enhanced operational insights, risk mitigation, and increased efficiency.
InfotechLead.com News Desk
