HPE launches new channel Partner Ready program to boost revenue

Hewlett Packard Enterprise (HPE) announced changes to its HPE Partner Ready program as part of the strategy to boost revenue through its channel partners.
Hewlett Packard Enterprise
The new channel partner program from the global enterprise networking company aims to assist solution providers to enhance profitable growth by rewarding them for investing in product lines.

The revised HPE Partner Ready program will be effective from November 1, 2018. HPE did not reveal the result of the changes it made in its earlier channel partner programs aiming to boost revenue.

The channel program will be rewarding partners for their investment in market growth areas with rebates and access to higher membership tiers.

Channel partners will find it easier to associate with HPE. Channel partners would also be rewarded from the first sale, without gates, caps or targets.

HPE, which was featured in Canalys Candefero Vendor Benchmark, July 2018, aims to crate global consistency across the program with visibility across the entire sales cycle, consistent transaction process for quote configuration, and a faster pricing process.

“HPE is making the partner program better with enhancements that will maximize partner experience and make it easier and more profitable to do business with us,” said Joybrata Mukherjee, director – Channel, SI, Alliances and Service Providers, HPE India.

HPE said the new program features a simplified rebate model that offers rewards for selling HPE products and services.

HPE products and services

HPE Synergy and HPE SimpliVity hyperconverged solutions
HPE Nimble Storage and HPE 3PAR storage solutions
HPE OneView and HPE OneSphere software solutions
HPE GreenLake and HPE Datacenter Care services led solutions

HPE Engage & Grow partner incentive program, which rewards partner sales representatives for selling across the HPE portfolio, will expand to cover high-growth products and services, enabling more partners and partner sales representatives to qualify for rewards.

HPE is accelerating access to HPE Partner Ready program membership tiers, allowing channel partners to unlock higher membership tiers and accompanying benefits. HPE has designed the criteria for a new Hybrid IT specialization to accelerate progression through the partner tiers up to five times faster.

HPE Partner Ready for Services partners can gain from compensation framework for HPE Pointnext. The services structure is a simplified model with four globally consistent rebate elements, as opposed to the 14 previously included.

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