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HPE launches high-margin solutions for channel partners

Hewlett Packard Enterprise officeHewlett Packard Enterprise (HPE) has launched high-margin solutions and services for its channel partners to tap growth opportunities in digital world.

The company did not specify the difference in margins to its channel community.

HPE said its Partner Ready program enhancements and new suite of digital tools and content create new opportunities for partners to profit from high growth segments in Hybrid IT, Data and Analytics, and Edge Computing.

HPE also introduced HPE Pointnext services assisting partners to grow incremental revenue. HPE also announced digital marketing resources to help partners to drive demand.

The business technology company said pre-packaged solutions — hybrid IT, data and analytics, and Intelligent Edge solutions built on HPE infrastructure – will assist channel partners to deliver new technologies faster and with reduced cost for customers.

HPE said New Silver Data Center Specialization reduces partner training time from nine days down to five days. In addition, New Silver Data Center Specialization empowers sales teams to gain the skills to sell across the HPE portfolios including Arista, SimpliVity and Nimble.

HPE said Partner Ready Digital Marketing Program provides channel marketing offerings including resources, tools, content, campaigns, and education to increase their digital marketing proficiency, connect with customers, and increase their revenue.

“Every day I meet with partners to hear their feedback and perspective on how we can continue to drive the value, resources and expertise they and our joint customers have come to trust and expect from our company,” said Joybrata Mukherjee, India Leader – Channels, SMB and Service Provider, Hewlett Packard Enterprise India.

HPE said Capacity Care from HPE Pointnext, a new midmarket solution for the channel that enables capacity monitoring and procurement support for HPE ProLiant Gen10 systems. This service combines usage tracking, capacity monitoring, and quarterly consultations for lowering total cost of ownership.

HPE and Wipro Technologies will announce their go-to-market agreement that combines Wipro’s infrastructure-as-a-service offerings with HPE’s Flexible Capacity to help customers capture the benefits of consumption-based IT.

Additional examples of alliances include GE Digital for the Industrial Internet, Nokia for smart cities, and Tata Communications to help build the world’s largest IoT network in India.

“HPE’s partnerships with ISVs are creating opportunities for channel partners and system integrators to drive customers’ digital transformation services around applications and data as well as edge-to-core network integration,” said Olivier Suinat, senior vice president, Global Industries & Strategic Alliances.

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