D-Link plans channel partner programs targeting SMBs

D-Link, a provider of network connectivity solutions, announced the appointment of Abhishek Kumar as the new business head for SMB.
D-Link switches for enterprises“We foresee huge prospect in the SMB segment and hence have established a focused team that will be led by Abhishek Kumar,” Rohit Purushottam, VP – Enterprise Sales at D-Link, said.

Abhishek Kumar is currently positioned as general manager for SMB & Business wireless, and will be based out of D-Link corporate office in Mumbai. His most recent assignment was with Gajshield, and previously he has held crucial sales roles with organizations like Ingram Micro, Redington and Gati.

“I will be be part of D-Link’s growing SMB business and look forward to working with the team to develop its dealer network and enhance market share,” said Abhishek Kumar, GM – SMB & Business Wireless, D-Link (India).

D-Link India’s SMB solution includes switching, wireless, security, IP surveillance and management solutions. D-Link said it is a leader in SMB networking solution in India with significant market share in switching and wireless product categories. Cisco is the market leader in enterprise networking segment in India.

D-Link said it will soon be introducing a series of SMB specific products and solutions. This will be followed by a series of regional partner/ system integrator meets in India. D-Link will also roll out lucrative channel partner incentive programs for October-November-December 2018.

India’s networking market

India’s networking market – including Ethernet switch, routers and WLAN – achieved 10.8 percent growth in Q1 2018 due to increased investments across the enterprise and service provider deployments, said IDC.

Router market in India is dominated by Cisco with 63.7 percent share as compared with 15.1 percent share for Nokia, 9.6 percent share for Huawei, 9.5 percent share for Juniper Networks and 1.7 percent share for HPE.

Switching market in India is dominated by Cisco with 66.5 percent share as compared with 5.9 percent for HPE, 3.3 percent share for Huawei, 2.2 percent share for Nokia and 2.1 percent share for Extreme Networks.

HPE is the market leader in India’s WLAN segment with 19.9 percent share as compared with 19.2 percent share for Cisco, 16.4 percent share for D-Link, 13.7 percent share for TP-Link and 8.4 percent share for ARRIS.

Baburajan K

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